Services
Advisory services
Providing expert advisory services that align your business goals with a data-driven digital strategy, ensuring long-term success in a rapidly evolving business landscape.
Advisory services for sustainable growth
EngineRoom’s Advisory Services connect businesses with dedicated digital advisors who collaborate closely with clients to understand their broader business goals and develop tailored growth marketing strategies.
Acting in a strategic advisory or fractional CMO capacity, our advisors leverage data-driven insights from the EngineRoom platform to set clear targets, optimise marketing budgets, and unlock growth opportunities across all channels.
Meet our advisory team
Our team of digital advisors combines extensive industry expertise with comprehensive business and digital knowledge. They are committed to engaging with key stakeholders - both within your organization and externally - while creating a unified digital vision that aligns with your business goals.
Acting as strategic partners, their role is to bridge the gap between your business objectives and digital strategy, ensuring a cohesive and results-driven approach for sustainable growth.
Get the answers you need - fast
Have questions? Our team is here to help. Get fast, expert insights to accelerate your success - reach out today.
FAQs
Some common questions we get asked about our Digital Advisory services
How can digital advisory services benefit my business?
They help align your digital strategy with your business objectives, optimising processes, improving performance, and driving growth. They are the bridge that closes the gap between your business goals and the implementation of your digital strategy.
What does the digital advisory process look like?
We start by understanding your goals and analyzing data to create a tailored strategy. From there, we provide ongoing support through regular meetings, where we review data, refine strategies, and ensure alignment with your business objectives.
By continuously collaborating with stakeholders and making strategic adjustments, a digital advisor's role is to keep your digital efforts optimised and focused on long-term growth.
How are results measured in digital advisory services?
Digital Advisory service results are measured against agreed-upon targets that are aligned with your business goals. These targets are input into EngineRoom’s Plans feature in collaboration with your advisor and are continuously tracked and measured. This allows our advisors to refine your strategy based on real-time progress, ensuring ongoing alignment and success.
How do digital advisors utilise the EngineRoom platform?
The EngineRoom platform is integral to enhancing our digital advisors' ability to align your business goals with a tailored digital strategy, while delivering more precise advice and strategic direction.
It empowers advisors to establish KPIs, track performance, and analyze data-driven insights in real time. By leveraging the platform’s extensive capabilities, advisors can continuously refine strategies, optimise marketing budgets, and ensure ongoing alignment with your objectives—leading to smarter decisions and accelerated business growth.
Difference between a digital advisor and a fractional CMO?
At EngineRoom, the key difference between our Digital Advisory services and Fractional CMO offering lies in the approach. With Digital Advisory, our role is to execute the digital strategy set by your internal marketing team, ensuring alignment and optimisation with your business goals.
In contrast, our Fractional CMO service is for businesses without internal marketing leadership, where we take the lead in developing and setting the marketing strategy, in the process providing high-level guidance and execution. Both options ensure your business has the expertise needed for sustained growth.
Difference between a digital advisor and account manager?
Digital advisory services at EngineRoom focus on providing strategic guidance to ensure your digital strategy aligns with your broader business goals. Our advisors deliver data-driven insights, long-term growth planning, and overall business support.
In contrast, account management is primarily operational, focusing on day-to-day tasks, campaign execution, and communication. Account managers manage ongoing projects but do not provide the in-depth strategic oversight that digital advisors offer.
While digital advisory can include some operational tasks that are included in account management - such as overseeing campaign execution and communication with stakeholders - its primary focus is on high-level strategy and long-term results.